Lexus Nabs Star Restaurateur to Run Eatery in New Meatpacking District Boutique
"Lexus has tapped restaurateur and Shake Shack founder Danny Meyer to operate a restaurant, café and event space in a new boutique the luxury car maker plans to open in the meatpacking district.
The car company, a division of the Japanese auto giant Toyota, said the restaurant, managed by Meyer's Union Square Events, will be staffed by "a revolving cast of innovative and emerging global chefs." It is expected to open in mid-2017.
Lexus leased the three-story building at 412 W. 14th St. two years ago to house the concept which is called Intersect by Lexus. Initially, the company said the boutique would just feature a collection of products, including clothing, apparel and other goods to purchase, from brands that “harmonize with Lexus’ philosophies.” It did not mention any food offerings."